Hyundai Motor's U.S. sales head Derrick Hatami has left his post because of "personal reasons" said the company's press secretary on Wednesday, as the South Korean automaker is faced with the problem of falling sales.
The decision came shortly after Hyundai reported that its sales in U.S. fell in May by 15.5% against 1% in the world market, making it the worst performer among cars sellers in the United States.
Hyundai is struggling to maintain sales momentum in recent years, pursued a strong dependence on sedans that give way to sport utility vehicles.
Hyundai's executive in U.S. Dave Zuchowski left the post in December. The company was also forced to replace sales head in South Korea and China last year, after the company, along with partner Kia Motors, has reported its first annual global sales with disappointing result