GDANSK, Poland, Oct 14 (Reuters) - Poland's biggest e-commerce platform Allegro has launched a pilot export program for Ukraine, offering local consumers direct access to more than 1 million products, it said on Wednesday.
The initiative aims to help Polish small and medium-sized enterprises reach a new market of nearly 12 million active buyers by removing customs barriers.
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The initial phase features strategic winter items, including power generators, gas heaters and hygiene products from selected Polish sellers
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Deliveries will be handled by Allegro One Kurier in Poland and Nova Post in Ukraine, utilizing more than 4,000 branches and 34,000 parcel lockers
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Allegro's platform will automatically generate export documentation, verify customs codes and translate offers into Ukrainian to simplify the process for merchants
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Transactions will be settled in Polish zlotys, which eliminates foreign exchange risks for the sellers
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Allegro already operates in the Czech Republic, Slovakia and Hungary, with nearly 6 million customers across the three markets
Reporting by Marta Maciag, editing by Milla Nissi-Prussak
Source: Reuters